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Wednesday, February 20, 2013

B-Roll Footage


By on 1:25 PM

B-Roll Footage
By: Jon Sutherland, Campbell Cameras Pro Staff


{Commute} from D.R.T. Hunting TV on Vimeo.

Producing an outdoor television show is one of the most challenging things I have ever done. But with that being said, I have never enjoyed a hobby as much as I do this one. When most people think about filming a hunt, the first thing that comes to mind is the kill shot. When you turn on a hunting show, its no secret, there's a really good chance you're going to see at least one kill shot; that's what the viewer expects. With that being said, most hunters would consider themselves entertained by most ethical kill shots on outdoor television. Planting food plots, driving to camp, and hanging stands are all part of the hunting experience. These things are all necessary parts of the story that the viewer needs to see. In my opinion, the ability to show the viewer these things in a creative, unique, and entertaining fashion is what separates a great show from the rest and that's what we strive to excel at.

DSLRs play a huge role in our supporting footage. The depth of field and cinematic look they provide give the viewer a look that they aren't used to seeing in an outdoor television show; an image that has so much depth that it looks like you could almost reach out and touch it. Our slider rigs also help us add another dimension to our films. As an outdoor videographer, you have a unique opportunity to show your hunts to your audience exactly how to want them to be seen. When people watch our films, we want to pull them away from everyday life and into the outdoors, tug at their emotions, and make them want to come back for more. If we can achieve that, it's a success in our eyes. The attached video link is an excerpt from a recent archery deer hunt in Georgia. This is short example of how we use "b-roll" and supporting footage to add to the story, show the viewer everything the hunt consists of, and increase overall production value of our films.


About Johanna Campbell

What has two arms and does ten jobs at once? This girl. Saying she wears a lot of hats is like saying everything's bigger in Texas. Pure Fact. For example, in the midst of supplying content and dropping knowledge on the Campbell Cameras Facebook page, she's also found time to design catalogs and multiple websites. Not to mention the million things Tom asks her to do for him everyday. Chances are if you have interacted with Campbell Cameras on Facebook, Twitter, Google, Blogger, Instagram, or Pinterest, you got a reply from Johanna. Why, you might ask? Because Johanna believes every customer is a chance for her to make a new friend. Go ahead, give her a call or leave her a question on the Campbell Cameras Facebook Page because she is getting lonely!

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